Monday, October 20

The iPhone Jazz

iPhone Blah, iPhone Bluuh, iPhone Aah, iPhone Uuh.

Ever since His Technology-Holiness Shri Shri Shri Stevendra Jobs launched the iPhone, its been a rage. More people have liked it than hated it. Most people have revered it, a few others have raped it, and no words minced.

For starters, I love the iPhone. Not as much for the phone itself (coz' I don't own one!) but for the unimaginable hype it created. Apple has a rich tradition of releasing products which sweep the market and give the competitors sleepless years. Starting with the Mac, it went on to the pod and now the phone. iPhone has started a whole new industry of software programmers who make money by designing games and applications for the iPhone. And they tell me, it is a very booming industry. In India, it is trying to dent the share of Nokia - iPhone is trying to create a wave. They have tied up with Airtel and Vodafone to bring it to the market (@ 31k, a lot of middle-fingers have greeted them though).

The 'early-adopters' or the people who are compulsive users of any new technology are a bunch of biased, judgemental, highly opinionated and vociferous people. The term early-adopters is a term coined by Geoffrey Moore in his book on marketing for the entrepreneurs ''Crossing the chasm"

So, if they love your product, they will love it more than their wives [and not to sound sexist myself, their husbands aslo] and make sure that their uncle, aunty, neighbour, cousin and even their milkman knows about it. On the other hand, if they don't like your product, they will tell the same people and many many more. [My Marketing Prof. tells me that it is scientifically proven that if a person is happy with a product/service, he tells FOUR people but if he is not happy, he tells ELEVEN people. So bad spreads faster than good]

With the iPhone, I came across an interesting mail sent by Chinmay and then a page by Varun.

iPhone v/s the 40000 BC phone:

And then the 'The Best page in the Universe' article

4 comments:

Czar said...

I like the iPhone.
I prefer the N96 better though. :P

Sumedh V. Vidwans said...

Read your blog for the first time and loving it :-)

But you should have taken on Apple itself; why single out the iPhone?

The iPod does nothing more than a simple MP3 player or the pre-historic walkman couldn't do. Without the Bose-headphones; iPod would have been history.

About Mac; I don't have much fundaes though, :|

Vikas Shenoy said...

@ Czar,

I know. I know. :-)

@ Sumedh,

Welcome to my blog!

Mac supposedly is very stud.. I haven't come across much criticism of the Mac. But ya, iPhone has been brutally targeted :-)

Saurabh said...

check out samsung omnia or htc advantage!!!

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