- Google - For the immense brand-value that they've generated and the way they are taking over almost every aspect our life. Google is also respected for the way they do business and their don't-be-evil philosophy.
- Apple - Steve Jobs, regarded as the best speaker of Corporate America. His amazing presentation skills coupled with the great products that Apple makes. i.
- Microsoft - For being the satan in this good world. The amount of (bad) publicity Microsoft gets at any tech-forum owing to their so-called 'crappy' and 'expensive' products is simply unbelievable.
Monday, June 30
Three of the most talked about technology companies
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3 comments:
Incidently, I am doing a project on Brand Valuation and these are the hard facts:
According to the 2007 list of the most respected ranking of top global brands, Microsoft is at 2nd place (brand value: 58,000 $m), IBM at 3rd, Google at 20th and Apple at 33rd!
@Aniket
Interesting fact, would like to know the source.
My post was more from the experiences than market research ofcourse. The tech-guys and the geeks despise Microsoft but the end-user is too well-versed with MS, hence the perception.
How soon will Lypas be up for this post?? ;P
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